Bell Curve The Law Talking Guy Raised by Republicans U.S. West
Well, he's kind of had it in for me ever since I accidentally ran over his dog. Actually, replace "accidentally" with "repeatedly," and replace "dog" with "son."

Wednesday, September 17, 2008

Obama's Economic Plan in Ad Form

Obama has a new 2 minute ad that's on the air right now.  It's not as strong an attack as US West would like but it is as detailed on policy as US West would like.  He's got other ads that are strong attacks and the money to run both kinds of ads.


I like this ad because it lays out a plan for the economy that McCain cannot hope to match.  McCain is fundamentally (pun intended) opposed to having a plan for the economy at all.  The center piece of his economic plan is to make the Bush tax cuts permanent.  But 95-99% of Americans don't benefit from those tax cuts and so won't much care about whether they are permanent or not.  Besides, it leaves McCain open in the debates to a moment like this- Obama: "Senator McCain, how can you say you are an agent of change when the center piece of your economic policy is to continue George Bush's tax give aways to the wealthiest 1% of Americans?"  McCain:  "You are distorting my record, you little jerk!  I'm a war hero!  I killed fitty men!  I invented the cell phone when I was on the Commerce Committee."

I also like this ad because it links the war in Iraq to the slump in the domestic economy.  If you add up the people for whom the war is the top issue and the people for whom the economy is the top issue you get pretty close to 50%.  Obama needs to rally those people (Republicans call them "folks") and convince them he is their champion.

I don't like this ad because it is too long and unexciting.  I doubt many people will watch it through - especially if they have a DVR.  But it probably will get a lot of free air time on the news shows when they talk about the "Obama Plan."  It will probably be days before there is anything that could reasonably be called a competing plan from McCain and even then I would bet it will not impress people as being pro-active.

54 comments:

USwest said...

Man, RBR, Are you getting e-mail alerts or something? How do you manage to keep track of up-to-the minute stuff?

It's a good ad. I like it for the same reasons RBR mentions. But my two critiques: It is boring because he isn't looking at the viewer, but off to the side so he is loosing viewer eye contact. Two, he is obviously reading and this takes away from his personal charm.

But I like it as well because Obama is actually doing it. But, this is an ad that is meant to air in the afternoons for the soap opera crowd. It has the same calm, the same cadence as the insurance commercials I've seen in mid-day TV while home sick. So I'm not sure it will be DVR'd out.

The Law Talking Guy said...

I actually think this ad is terrific for what it is. It is a miniature "fireside chat." It's not the only ad you want to run, of course, since we need powerful attack ads to rebut the McSmears.

But it's very refreshing to see him talk directly to voters and make his case. I think it's a winning argument for Obama, and makes him seem like a smart, sensible guy who "gets it."

Raised By Republicans said...

I get up at 5:30 in the morning, turn on the cable news and check the internet.

USwest said...

Gooood. Morning people. Yuck.

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